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Weekly Updates

Palladium Books® Weekly Update – November 3, 2011

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By Kevin Siembieda

Another week that seems to be zooming by like lightning. Things continue to go well on the creative front, not so well on the financial front.

UPDATE: Online Sales. Online sales picked up a bit, but remain soft and a little scary. Compared to most past years, sales remain down by about 30%, including Christmas Surprise Packages. Between Halloween celebrations and the East Coast snowstorm, weekend sales were poor, though not as bad as we feared they might be. The same held true of Monday, Halloween itself. On Wednesday morning, however, we saw a large surge that helped make up for the low weekend, but today’s sales were disappointing. The question is, will sales improve? In this economy, who knows? We remain worried about this, but pressing forward with new releases and high hopes, especially as new products continue to roll out.

Read more: Palladium Books® Weekly Update – November 3, 2011

Palladium Books® Weekly Update – October 27, 2011

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By Kevin Siembieda

Okay, things are really starting to pop at Palladium Books, so I’m going to keep this short and sweet.

Bad news first. Online sales have been lousy. Compared to most past years, sales are down by about 30%, and that’s with Christmas Surprise Packages. Are we worried about this? Yes, we have to be.

If sales stay flat . . . well, it won’t be good. A lot of people are hurting, which is one reason we do the Christmas Surprise Packages in the first place, and why I’ve been loading them up. While we are worried, we saw a similar pattern last year and we are confident that once new product and old favorites start coming into stock, Palladium will see a dramatic sales increase. At least that’s the plan and it starts right now – today. Read on.

Read more: Palladium Books® Weekly Update – October 27, 2011

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